Visit Saimaa
Visit Saimaa – The official tourism organization promoting the Saimaa lake region in Eastern Finland.
Marketing Content Produced:
2 x Influencer Marketing Reels + Stories
Goals
Inspire travel to the Saimaa region by highlighting unique local experiences. The campaign featured overnight stays on a floating raft and in a lakeside cabin, visits to a historic castle, explorations of lake nature and curated food recommendations — encouraging audiences to discover Saimaa as a diverse travel destination.