Visit Porvoo
Visit Porvoo is the city’s official tourism organization, promoting Porvoo as an attractive travel destination year-round.
Marketing Content Produced:
3 x Reels
1 x Influencer Marketing Reel
Influencer Marketing
Goals
Promote Visit Porvoo’s “Porvoon Valot” light festival through an influencer reel on my own channel — inspiring people to visit Porvoo during the event and experience the city in a new, illuminated way.
Goals
Inspire visitors to experience Porvoo during the Christmas season by showcasing the city’s festive atmosphere. The reels highlighted local Christmas shops, the market square and Visit Porvoo’s own character “Fredde the Christmas Elf” with related concepts — all aimed at encouraging travel to Porvoo during the holidays.