Visit Espoo
Visit Espoo – The official tourism organization promoting Espoo as a travel destination next to Helsinki.
Marketing Content Produced:
2 x Influencer Marketing Reels + Stories
Goals
Inspire audiences to explore Espoo through two influencer campaigns focusing on the city’s unique strengths.
One campaign celebrated Nuuksio National Park’s 30th anniversary by highlighting outdoor activities, nature experiences, glamping and sauna stays, encouraging day trips just an hour from Helsinki.
The other campaign presented Espoo’s architectural highlights — from Alvar Aalto’s designs to modern cultural centers — positioning the city as both a nature escape and a hub of Finnish architecture.